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   July 2005  
Spice launches spicy new challenge - Music Masti Contest
~ Dial 124 & win FREE Holiday Package ~


Also announces winner of Sawaal Ek Lakh Ka contest
~ Manjeet Singh Sandhu from Bhatinda wins the mega prize ~


Chandigarh, July 27, 2005:
Spice Telecom, Punjab's premier cellular service provider today added even more spice to the lives of its subscribers by launching a new and exciting quiz based game called Music Masti Contest. Through this contest Spice subscribers can avail the unique opportunity of winning a FREE Club Mahindra holiday package for two nights and three days to an exclusive resort. Apart from the launch of Music Masti contest, Spice also announced the bumper prize winner of the Sawaal Ek Lakh Ka contest that was launched earlier this year.

Music Masti Contest

Spice Music Masti, is a ten-week contest, that will be made available to both pre paid and post paid subscribers at a nominal charge of Rs.10/- per minute by simply dialing 124. For further information subscribers can either call toll free help line number at 9814012345 / 7 or log onto www.spiceindia.com.

According to Mr. Sidharth Mehra, Senior Manager - Marketing, Spice Telecom, Punjab "Spice has always made efforts to understand the needs and requirements of its subscribers and offer them the best value added services. With the increasing popularity & awareness about mobile gaming, we decided to launch an exciting new game show, Spice Music Masti contest, wherein our subscribers can test their general awareness on music and movies and in the bargain, also win a Free holiday package of two nights and three days to an exotic destination! We hope our pre-paid and post-paid subscribers come forward and actively participate in this contest, which will culminate in the grand finale where the Bumper Prize winner will be announced."

Here's how to play Music Mania Contest
There would be 3 categories in the game viz Bollywood, Punjabi & Oldies
Song clips would be played to the user from the chosen category & thereon a question would be asked based on the song

Prizes
100 lucky winners would get free Audio CD's
1 Lucky Bumper Prize winner would get Free Club Mahindra stay for 2 nights & 3 days

Points Structure 10 points would be given for every correct answer
Subscriber can accumulate as many points in a single call
Every Subscriber would have a Score Bank, where his scores get accumulated
Subscriber would be informed about their scores through SMS
The winners will be informed on the phone

Sawaal 1 Lakh Ka contest winner

The mega prize winner of Sawaal 1 Lakh Ka contest, a ten-week quiz contest, was also announced on the occasion. The contest received an overwhelming response wherein more than 25,000 subscribers participated. The bumper prize winner Mr.Manjeet Singh Sandhu, a resident of Bhatinda, was felicitated with the bumper prize of Rs.1 Lakh.

Speaking at the announcement of the mega winner of Sawaal Ek Lakh Ka contest in the city, Mr. Mehra stated, "We are indeed delighted that Sawaal EK Lakh Ka contest has evoked an overwhelming response from all our subscribers. Infact we have received a record number of entries during the game. By launching such contests, game shows, exciting value added services and other attractive incentives we hope to offer the best in technology and make mobile usage a pleasurable experience for all our subscribers."


About Spice Telecom, Punjab:
Spice is Punjab's premier mobile phone service provider and is the first cellular operator in India to be ISO 9001-2000 certified for its entire operations. Spice has an extensive network across more than 205 cities and towns in the state, covering 95% of Punjab’s urban area. In addition, it also covers more than 3250 km of roads and highways in Punjab including connectivity on the National Highway and GT Road. Spice subscribers can roam on national and international networks. In fact, Spice has the highest International roaming coverage involving tie-ups with over 416 International operators across 199 countries.


For further info please contact Tripuari Sharma or Geetika Anand at Perfect Relations
# 9814000341 or # 9814626150


 
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